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Paul Lemberg's Articles in Strategic Planning

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  • How To Get Things Done: A Guide To Strategic Planning
    A step-by-step program for creating a strategic plan and tactical plan guaranteed to help you get more of what you want done.

    You are pursuing a strategy en route to your vision. Whether it is revolutionary or evolutionary, it does not matter. You are on the road, committedly driving your business in a direction of your own choosing. The important thing is that you have, in fact, chosen this course.

    And, once you have made this choice, how are you going to realize this ...
  • The Secrets Of Strategy - Part 2 Of 2
    Of course you've heard that when you do what you've always done, you'll likely get what you've always got. In this case that means playing the tactical game: coming up with acceptable--or worse--comfortable options and executing them as time permits. Likely, what you'll get is business as usual, and things will be... well, they'll be fine.

    But "fine" may not be what you're after, and you are probably reading a series called "How to Create Strategies That Work" so you can d...
  • The Secrets Of Strategy - Part 1 Of 2
    A step-by-step guide to creating a growth strategy based on your current situation and future possibilities.

    I'll bet you think you already have a strategy.

    And well you may, but strategy as a concept is just like love: much used and little understood. Many businesses (and that includes small entrepreneurs, large corporations, non-profits, community organizations, governments, NGOs...the works) neither know what strategy really is, nor how to get one.

    And even if ...
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